@page{size:A4 landscape;margin:0}:root{--slide-width:1123px;--slide-gap:24px;--slide-surface:#fff;--slide-ink:#14181f;--slide-muted:#5b6472;--slide-accent:#2d6cdf;--slide-hairline:#e3e7ee;--presentation-backdrop:#eef1f6}@layer components{.presentation{align-items:center;gap:var(--slide-gap);padding:var(--slide-gap);background:var(--presentation-backdrop);counter-reset:slide;flex-direction:column;min-height:100vh;display:flex}.slide{width:100%;max-width:var(--slide-width);aspect-ratio:297/210;background:var(--slide-surface);color:var(--slide-ink);counter-increment:slide;-webkit-print-color-adjust:exact;print-color-adjust:exact;border-radius:6px;position:relative;overflow:hidden;box-shadow:0 1px 2px #1018280f,0 8px 24px #1018281a;container-type:inline-size}.slide-safe{z-index:1;flex-direction:column;gap:3cqw;height:100%;padding:6cqw 7cqw;display:flex;position:relative}.slide:after{content:counter(slide);letter-spacing:.08em;color:var(--slide-muted);font-size:1.4cqw;position:absolute;bottom:2.6cqw;right:3.5cqw}.slide[data-slide-number=off]:after{content:none}.slide-title{letter-spacing:-.02em;text-wrap:balance;font-size:7cqw;font-weight:700;line-height:1.05}.slide-heading{letter-spacing:-.01em;text-wrap:balance;font-size:4.2cqw;font-weight:600;line-height:1.15}.slide-lead{color:var(--slide-muted);font-size:2.6cqw;line-height:1.35}.slide-text{font-size:2.1cqw;line-height:1.45}.slide-caption{letter-spacing:.12em;text-transform:uppercase;color:var(--slide-muted);font-size:1.4cqw;line-height:1.4}.slide-rule{background:var(--slide-accent);border-radius:999px;width:12cqw;height:.45cqw}.slide-body{flex:1;min-height:0}.slide-cols{grid-template-columns:1fr 1fr;align-content:start;gap:5cqw;display:grid}.slide-list{flex-direction:column;gap:2.2cqw;display:flex}.slide-list-item{grid-template-columns:2.2cqw 1fr;align-items:baseline;gap:1.6cqw;font-size:2.1cqw;line-height:1.4;display:grid}.slide-marker{background:var(--slide-accent);border-radius:999px;width:1.1cqw;height:1.1cqw;margin-top:.55cqw}.slide-bleed{z-index:0;position:absolute;inset:0;overflow:hidden}.slide-bleed--right{inset:0 0 0 52%}.slide-bleed--left{inset:0 52% 0 0}.slide--split-right .slide-safe{width:52%}.slide--split-right:after{right:51cqw}.slide--split-left .slide-safe{width:52%;margin-left:48%}.slide-bleed img{object-fit:cover;width:100%;height:100%;display:block}.slide-scrim{background:linear-gradient(90deg,#000000c7 0%,#0000008c 45%,#00000014 100%);position:absolute;inset:0}.slide--dark{background:var(--slide-ink);color:var(--slide-surface)}.slide--photo{color:var(--slide-surface)}.slide--dark .slide-caption,.slide--dark .slide-lead,.slide--photo .slide-caption,.slide--photo .slide-lead,.slide--dark:after,.slide--photo:after{color:#ffffffb8}.slide-figure{object-fit:cover;border-radius:1cqw;width:100%;height:100%;display:block}.slide--cover .slide-safe{justify-content:center}.slide--divider{background:var(--slide-ink);color:var(--slide-surface)}.slide--divider .slide-safe{text-align:center;justify-content:center;align-items:center}.slide--divider .slide-caption{color:#ffffffa6}[data-deck-check] .slide[data-overflow]{outline-offset:-3px;outline:3px solid #e5484d}[data-deck-check] .slide[data-overflow]:before{content:"Не помещается: +" attr(data-overflow) " px";z-index:2;color:#fff;background:#e5484d;padding:.6cqw 1.2cqw;font-size:1.6cqw;font-weight:600;line-height:1.2;position:absolute;top:0;left:0}.presentation-toolbar{z-index:900;gap:8px;display:flex;position:fixed;top:16px;right:16px}.presentation-button{border:1px solid var(--slide-hairline);background:var(--slide-surface);color:var(--slide-ink);cursor:pointer;border-radius:8px;align-items:center;gap:8px;padding:10px 14px;font-size:14px;line-height:1;display:inline-flex;box-shadow:0 1px 2px #10182814}.presentation-hint{color:var(--slide-muted);align-self:center;padding:0 6px;font-size:13px;line-height:1}.presentation-toolbar[data-print-ready] .presentation-button:first-of-type{border-color:var(--slide-accent);box-shadow:0 0 0 3px #2d6cdf2e}.presentation-button:hover{border-color:var(--slide-accent);color:var(--slide-accent)}.presentation-button:focus-visible{outline:2px solid var(--slide-accent);outline-offset:2px}}@media print{.presentation{background:0 0;gap:0;min-height:0;padding:0;display:block}.slide{aspect-ratio:auto;width:297mm;max-width:none;height:210mm;box-shadow:none;break-inside:avoid;break-after:page;border-radius:0}.slide:last-child{break-after:auto}.presentation-toolbar{display:none}[data-deck-check] .slide[data-overflow]{outline:none}[data-deck-check] .slide[data-overflow]:before{content:none}}
:root{--presentation-backdrop:#eeeaf3;--slide-surface:#fff9f1;--slide-ink:#24113f;--slide-muted:#665673;--slide-accent:#5928e5}@layer components{.sms{font-family:Arial,Helvetica,sans-serif}.sms .slide-safe{gap:0;padding:4.5cqw 6cqw}.sms-topline{letter-spacing:.12em;justify-content:space-between;align-items:center;font-size:1.4cqw;font-weight:700;line-height:1.4;display:flex}.sms h2{letter-spacing:-.035em;margin-top:4cqw;font-size:4.5cqw;font-weight:800;line-height:1.1}.sms h3{letter-spacing:-.025em;font-size:2.6cqw;font-weight:700;line-height:1.2}.sms p{margin:0}.sms-cover{color:#fff9f1;background:#5928e5}.sms-cover .slide-safe{justify-content:space-between}.cover-orbit{border:.12cqw solid #ffffff24;border-radius:50%;width:54cqw;height:54cqw;position:absolute;top:12cqw;left:48cqw}.cover-orbit:after{content:"";border:.12cqw solid #ffffff24;border-radius:50%;position:absolute;inset:6cqw}.cover-layout{flex:1;grid-template-columns:53% 47%;align-items:center;min-height:0;display:grid}.sms-kicker{color:#e0d6ff;font-size:2.1cqw;line-height:1.2;margin-bottom:1cqw!important}.cover-copy h1{letter-spacing:-.055em;font-size:7cqw;font-weight:800;line-height:.98}.cover-copy h1 span{color:#d9f75b}.cover-lead{color:#eee6ff;font-size:2.6cqw;line-height:1.3;margin-top:2cqw!important}.cover-illustration{height:40cqw;position:relative}.phone{background:#754be9;border:.65cqw solid #24113f;border-radius:4cqw;width:26cqw;height:36cqw;padding:2cqw 1.7cqw;position:absolute;top:1cqw;left:6cqw;box-shadow:1.5cqw 1.5cqw #3e18ab}.phone-speaker{background:#24113f;border-radius:1cqw;width:6cqw;height:.55cqw;margin:0 auto 2.2cqw}.phone-heading{border-bottom:.1cqw solid #ffffff40;align-items:center;gap:1cqw;padding-bottom:1.5cqw;font-size:2.1cqw;font-weight:700;display:flex}.phone-heading svg{width:2.4cqw;height:2.4cqw}.phone-chat{flex-direction:column;gap:1.5cqw;margin-top:2cqw;display:flex}.chat{color:#24113f;border-radius:1.5cqw 1.5cqw 1.5cqw .2cqw;width:fit-content;max-width:100%;padding:1.2cqw 1.6cqw;font-size:2.1cqw;font-weight:600;line-height:1.25}.chat-white{background:#fff9f1}.chat-lime{background:#d9f75b;border-radius:1.5cqw 1.5cqw .2cqw;align-self:flex-end}.chat-coral{background:#ff9a89;border-radius:1.5cqw 1.5cqw .2cqw;align-self:flex-end}.phone-line{background:#24113f;border-radius:1cqw;width:9cqw;height:.45cqw;position:absolute;bottom:1cqw;left:8cqw}.cover-spark{color:#d9f75b;width:6cqw;height:6cqw;position:absolute;top:0;right:0}.floating-note{color:#24113f;background:#d9f75b;border-radius:1.5cqw 1.5cqw .2cqw;padding:1.5cqw 2.2cqw;font-size:4.5cqw;font-weight:800;line-height:1;position:absolute;bottom:0;left:0;box-shadow:.6cqw .6cqw #24113f}.floating-note span{margin-top:.7cqw;font-size:1.4cqw;font-weight:600;line-height:1.4;display:block}.cover-asterisk{color:#ff9a89;font-size:9cqw;line-height:1;position:absolute;bottom:1cqw;right:.5cqw}.cover-bottom{letter-spacing:.1em;border-top:.1cqw solid #ffffff40;justify-content:space-between;padding-top:2cqw;font-size:1.4cqw;display:flex}.sms-light{background:#fff9f1}.purple-word{color:#5928e5}.sms-intro{color:#665673;font-size:2.1cqw;line-height:1.4;margin-top:2.3cqw!important}.communication-flow{grid-template-columns:1fr 4cqw 1fr 4cqw 1fr;align-items:center;gap:1.2cqw;margin-top:4cqw;display:grid}.flow-step{text-align:center}.flow-icon{border-radius:2.5cqw;justify-content:center;align-items:center;width:9cqw;height:9cqw;margin:0 auto 1.6cqw;display:flex}.flow-icon svg{stroke-width:1.7px;width:4.5cqw;height:4.5cqw}.thought{color:#5928e5;background:#e8defb}.message{color:#fff9f1;background:#5928e5}.answer{color:#24113f;background:#d9f75b}.flow-step p{margin-top:1cqw;font-size:2.1cqw;line-height:1.4}.flow-arrow{color:#a28fb5;width:3.5cqw;height:3.5cqw;margin-top:-7cqw}.sms-takeaway{border-top:.12cqw solid #d9cfe2;align-items:center;gap:1.5cqw;margin-top:3cqw;padding-top:2cqw;display:flex}.sms-takeaway p{font-size:2.1cqw;font-weight:600}.takeaway-mark{color:#5928e5;font-size:3.5cqw;line-height:1}.sms-definition{color:#fff9f1;background:#24113f}.sms-definition:after,.sms-definition .sms-topline{color:#cfbedf}.coral-word{color:#ff9a89}.definition-layout{grid-template-columns:55% 40%;gap:5%;margin-top:3.5cqw;display:grid}.definition-points{flex-direction:column;gap:2.8cqw;display:flex}.definition-points>div{gap:1.7cqw;display:flex}.point-number{color:#d9f75b;letter-spacing:.08em;font-size:1.4cqw;line-height:2}.definition-points p{color:#d7c9e5;margin-top:.6cqw;font-size:2.1cqw;line-height:1.4}.word-illustration{color:#24113f;text-align:center;background:#d9f75b;border-radius:2cqw;flex-direction:column;justify-content:center;align-items:center;padding:2.6cqw;display:flex}.example-label{letter-spacing:.08em;font-size:1.4cqw;font-weight:700}.full-word{font-size:3.5cqw;font-weight:700;margin-top:2cqw!important}.word-connector{color:#5928e5;font-size:3cqw;line-height:1.3}.short-word{letter-spacing:-.05em;color:#5928e5;font-size:6.5cqw;font-weight:800;line-height:1}.example-caption{margin-top:1.5cqw;font-size:2.1cqw;line-height:1.25}.definition-note{color:#d7c9e5;border-top:.1cqw solid #ffffff30;padding-top:2cqw;font-size:2.1cqw;line-height:1.4;margin-top:3cqw!important}.sms-extra .slide-safe{gap:0}.sms-extra p{font-size:2.1cqw;line-height:1.4}.sms-extra .extra-note{border-top:.12cqw solid #d3c7de;margin-top:3cqw;padding-top:2cqw}.abbreviation-table{margin-top:3cqw}.abbreviation-table>div{border-bottom:.1cqw solid #d3c7de;grid-template-columns:1fr 1fr;align-items:center;padding:1.3cqw 2cqw;font-size:3cqw;display:grid}.abbreviation-table strong{color:#5928e5;font-size:3.6cqw}.abbreviation-table .table-labels{letter-spacing:.1em;color:#665673;padding-top:0;font-size:1.4cqw}.sms-lime{background:#d9f75b}.sms-coral{background:#ff9a89}.sms-purple{color:#fff9f1;background:#5928e5}.sms-purple:after{color:#fff9f1}.dialog-layout{grid-template-columns:57% 38%;align-items:center;gap:5%;margin-top:4cqw;display:grid}.large-dialog{flex-direction:column;gap:2cqw;display:flex}.sms-extra .large-dialog p{width:fit-content;padding:2cqw;font-size:2.6cqw}.dialog-in{background:#fff9f1;border-radius:1.5cqw 1.5cqw 1.5cqw .2cqw}.dialog-out{color:#fff9f1;background:#5928e5;border-radius:1.5cqw 1.5cqw .2cqw;align-self:flex-end}.dialog-explanation svg{width:6cqw;height:6cqw;margin-bottom:2cqw}.dialog-explanation p{margin-top:1.5cqw}.emotion-comparison{grid-template-columns:1fr 1fr;gap:6cqw;margin-top:3cqw;display:grid}.emotion-comparison>div{padding:2cqw 0}.emotion-face{color:#5928e5;stroke-width:1.5px;width:9cqw;height:9cqw}.sms-extra .emotion-message{margin:2cqw 0 1cqw;font-size:3cqw;font-weight:700}.benefits-columns{grid-template-columns:repeat(3,1fr);gap:3cqw;margin-top:5cqw;display:grid}.benefits-columns svg{color:#d9f75b;stroke-width:1.5px;width:7cqw;height:7cqw;margin-bottom:3cqw}.benefits-columns p{color:#d7c9e5;margin-top:1.5cqw}.sms-definition.sms-extra .extra-note{color:#d7c9e5;border-color:#ffffff30}.clarity-comparison{grid-template-columns:1fr 1fr;gap:4cqw;margin-top:4cqw;display:grid}.clarity-comparison>div{background:#eee5fb;padding:2.5cqw}.clarity-comparison>div:last-child{background:#d9f75b}.sms-extra .unclear-message{margin:3cqw 0;font-size:3cqw;font-weight:700}.sms-extra .clear-message{margin:2cqw 0;font-size:2.6cqw;font-weight:700}.audience-comparison{grid-template-columns:43% 52%;gap:5%;margin-top:4cqw;display:grid}.audience-comparison>div{border-top:.2cqw solid #24113f;padding-top:2cqw}.sms-extra .audience-message{min-height:11cqw;margin:2cqw 0;font-size:2.6cqw;font-weight:700;line-height:1.4}.sms-coral.sms-extra .extra-note,.sms-lime.sms-extra .extra-note{border-color:#24113f50}.lime-word{color:#d9f75b}.conclusion-rules{flex-direction:column;gap:2.5cqw;margin-top:4cqw;display:flex}.conclusion-rules>div{align-items:baseline;gap:2cqw;display:flex}.conclusion-rules span{color:#d9f75b;font-size:2.1cqw}.conclusion-rules h3{font-size:3cqw}.sms-extra .conclusion-text{color:#eee6ff;margin-top:4cqw}.closing-signature{letter-spacing:.1em;border-top:.1cqw solid #ffffff40;justify-content:space-between;margin-top:3cqw;padding-top:2cqw;font-size:1.4cqw;display:flex}}